- DON'T BRING EVERYTHING YOU'VE EVER MADE
You're proud of your projects and want to bring them all along, for everyone to see. You should be proud, but you don't want to talk about everything on your table.
- BRING EVERYTHING THAT BLINKS
You want to attract people to your stand, so you can hand out microflyers, leftover pcbs and notes of where you get those wonderful purple PCBs (wink wink, @oshpark) - a lot of the guys we were talking to weren't aware of oshpark and dirtypcb.
- DON'T BRING STUFF TO FIX OR NEW PROJECTS
I've brought a lot of stuff that I thought I can solder while nothing's happening - but everything is happening on a MakerFaire. Stuff that doesn't work, needs more explaining. More Explaining = more talking. If you find some time, you'll probably want to walk the other stands, get something to eat or use the toilets.
But bring a soldering Iron, mine was used by mikeselectricstuff and another guy needed some solder.
- MAKE IT INTERACTIVE
This will let the guests experience your project and you need to explain less. Make it obvious that they are allowed to press the button. Enjoy kids turning on and off the lightsaber. Bring some sanitizers as well (thx @Ted Yapo)
- CHECK YOUR POWER
Count your devices that need constant power, you will need more than a three-way junction-box (netbook, phone charger, soldering-iron... your actual project(s)) read more on powering your projects
- TAKE YOUR TIME TO PREPARE THE STAND
We were setting up projects until 12, but it opened at 10. It might have been taken longer because we've neglected rule 1 and 3.
- BRING THESE THINGS
- "A towel is the most important item a Hitchhiker can carry." - or maybe a blanket, just bring something to cover your projects over night.
- Bring a cup for free coffee (there were tiny plastic cups for water and coffee).
- try to invite a friend - doing this 2x 8-9 hours in a row is just insane. Let them watch over your stand to take a break, otherwise ask a stand neighbour.
- bring informal "business" cards, we've made some cards that had our hackaday.io profile link and a placeholder for project numbers, but you also might want to share your email address etc.
- MAKE YOURSELF FAMILIAR WITH THE LOCATION
Find the closest toilet that isn't overly crowded (tip came in from @RealSexyCyborg via twitter). Also for big Maker Faires: get a map and let them circle the position of the free coffee and water stand ;)
- BRING SWAG
Do you represent a community or have vendors that you often use to produce your project? Ask them for some swag or support! There's no hurt in asking, you'll get asked a lot how you've made the thing - that's basically advertisement. Feel like an instagram model for once in your lifetime!
I finally found the link again, I remembered reading it a while ago http://grathio.com/2012/04/flying-with-homemade-electronics/